As Digital Director for the Lee Johnson for U.S. Senate campaign in South Carolina, I was responsible for shaping the campaign’s digital presence and creative direction across platforms. While we started with a basic brand guide, I took the lead in expanding the campaign’s visual identity into something more dynamic, cohesive, and impactful.

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This collection includes some of the standout work I created during my time on the campaign—before it ended—including social media graphics, town hall posters, palm cards, photography, and video content that I both shot and edited. Every piece was crafted to elevate the campaign’s voice and connect with voters visually and emotionally.